Channel Management
A key strength to market growth lies in the close relationships ASL develops with distribution and manufacturing partners.
There is a level of trust in both directions, which surpasses the normal supplier – distributor relationship.
ASL’s distribution partners often cite the service they receive from ASL as being one of the most important factors when explaining their own success.
From a manufacturers point of view, we aim to provide a service which opens markets for their products quicker, easier and more cost effective than if they were to attempt it alone.
“For over a decade, ASL helped us in all dimensions of our business. We formed strong business and social networks internationally and across other African countries. We wish ASL more success, which in turn drives us higher as well”.
Mike Hailu
AB-Ham Enterprises Plc. Ethiopia
“Having been in product distribution for twenty years I thought I understood it all… until ASL came along”.
Hamish Hamilton
Nabaki Afrika. Tanzania
“It’s wonderful teamwork we have seen with ASL in the past twenty years, working with trust, uniting us deeper each day and creating a future for both our companies”.
Dr Chidozie Nwankwo
Wichtech Group. Nigeria
From a manufacturers point of view, we aim to provide a service which opens markets for their products quicker, easier and more cost effective than if they were to attempt it alone.
Channel Growth
Working with
58 distribution partners
across two continents
In Africa and the Middle East
Representing
9 partners
manufacturing the best in their categories
In roofing, plumbing and other products
Shipping from
12 factories
on five continents
Including South America, Europe, Africa, Asia and Australasia
